Blog

Blurring the Lines Between Online and Offline

Modern shoppers don’t shop online or offline – they just shop. If a customer is browsing online and receives a great...

Tags: Customer Experience- geofence- Location- Micro-Location- Woolworths

Localz Improved Customer Experience in Woolworths Australia: Part Two

This is part two of the series on how Localz has helped Woolworths Australia improve customer service using location...

Tags: Customer Success Stories- product information- real-time- Retail- Woolworths

Localz Improved Customer Experience in Woolworths Australia: Part One

“This is much more professional and matching the in-store experience with that experience online. It’s all about...

Tags: Beacon- Collection- order collection- Retail- Woolworths

How Not to Drive Your Customers Away

John Timmerman, Teradata’s Global Industry Evangelist, inspired an article in CMO recently titled Five epic marketing...

Tags: Beacon- Customer Experience- Marketing- micro-location technology- Retail- Teradata- Woolworths

Woolworths plans national beacons rollout to improve click-and-collect customer service

Supermarket giant Woolworths has completed a proof-of-concept trial with one store using proximity marketing technology...

Tags: Customer Success Stories- Collection- Woolworths