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Balancing Privacy with Customer Service

Retailers need as much information as possible about their customers in order to provide the best customer experience....

Tags: Bluetooth- Customer Experience- GPS- Location- Micro-Location- privacy- Privacy & Security- retailer

Localz Beacon Treasure Hunt at KPMG Hacknet Berlin

On Wednesday, the Localz EU team travelled to Berlin, where we ran a beacon treasure hunt for KPMG Hacknet. Only days...

Tags: Beacon- Events- Hacknet- Partners- Privacy & Security- Use Cases

Top Beacon Security Risks

BLE Beacons leverage a common wireless standard that can be detected by nearly every modern smartphone. Because of this...

Tags: Beacon- Micro-Location- Privacy & Security

My Big Privacy Dilemma With Micro Location & Beacon Services

Last week I asked one of the most respected names in identity, access management and data privacy to share his thoughts...

Tags: Marketing- Micro-Location- Privacy & Security