Localz Blog

For the latest innovations in mobile customer experience to be effective, customers must allow access to location...

Modern shoppers don’t shop online or offline – they just shop. If a customer is browsing online and receives a great...

The banking industry is one of the many industries affected by digital disruption. Banks are looking to meet customer...

At first glance, the results of our survey and research make sober reading. Especially for beacon manufacturers. The...

In a previous blog, we published the results from our online survey, where respondents explained under what...

Our most frequently asked question: "How many people have Location Services and Bluetooth activated on their...

What if there is a simple way to receive pairing recommendations on your device whilst walking between aisles in a...

Easter is just a few days away and all the shops are stocked with thousands of chocolate eggs. Children around the...

While talking at the recent Killer Retail Experience about the blurring of the lines between online and offline...

Since the launch of the first online gambling offering in 1995, online gambling has grown into a well-established...

Over the past 6 months, I’ve had the pleasure of meeting a range of people from operations, business  insight,...

Since the emergence of the Internet in the late 1980s, the world as we know it has changed radically. People around the...

Black Friday. One of the biggest shopping days of the year, where retailers sell products at the lowest prices...

Retailers need as much information as possible about their customers in order to provide the best customer experience....

The buzz around businesses using location technology to connect with their customers via their smartphones is quite...

Do you remember a time when you had problems with your delivery service or package?

The Guardian article, Does tech mean the end of the line for queuing? (Anne Cassidy, 1 October 2015), suggested that...

At Localz, we love to work with the best, new and exciting technology to create engaging, targeted and relevant...

Keeping on top of daily, weekly and monthly finances can be hard. So we've compiled a short list of some of our...

BLE Beacons leverage a common wireless standard that can be detected by nearly every modern smartphone. Because of this...

Imagine walking up to a rental car and driving away in mere seconds--no time-consuming front counter interaction...

Image: The Localz Team picking up the winners prize.

Tech City Insider recently announced their TCi100 list of the 100 most influential people in digital business in the...

Start up business Localz has won £100,000 in investment and the chance to trial its micro-location technology with John...

For the past 12 weeks, Localz has been fortunate enough to participate in UK Omni-Channel Retailer, John Lewis’s first...

Last week I asked one of the most respected names in identity, access management and data privacy to share his thoughts...

Beacon Toolkit is now available in the app store!  It's totally free, as in no cost to you, no ads and no sharing of...

We divide proximity technologies into complimentary categories - those for absolute and those for relative location...

Details about Apple's iBeacon certification program for Bluetooth Low Energy (BLE) hardware devices were revealed...

Steve Chung, founder of Snapchat, was recently quoted saying delete is the new default action. Following his $3b...

The gap between online and offline interaction is closing with the use of micro-location services.  So what’s the best...

Incumbent retailers can’t ignore the shift in consumer shopping preferences to SoLoME.  Social, Local and Mobile E...