Localz Blog

Localz is a Finalist in the Australian Supply Chain Awards 2017

Localz has been named as a finalist in the prestigious ASCL Awards 2017 in the International Supply Chain category. The...

Tags: Award- Delivery- DPD- Events- Last Mile- Location- micro-location

Introducing IConomy Fulfilment

By Thomas

A few months back, Localz was struggling to define the category we are growing into dominating. It’s part supply chain,...

Tags: customer service- Delivery- Iconomy- Last Mile- Location- Proximity

Whitepaper: Why Do Smartphone Users Allow Access To Location?

For the latest innovations in mobile customer experience to be effective, customers must allow access to location...

Tags: Beacon- Bluetooth- geofence- Location- Micro-Location- Whitepaper

7 Key Challenges with Last Mile Delivery

Low inventory levels, long queues and heavy shopping bags after a busy day at work. Just a few of the reasons why UK...

Tags: Collection- Costs- Last Mile- Location

Localz Partners with Stratacache

Localz is very excited to announce our new partnership with Stratacache, digital signage experts. Together Localz...

Tags: Stratacache- Customer Experience- Digital- Location- Partners- Retail

Blurring the Lines Between Online and Offline

Modern shoppers don’t shop online or offline – they just shop. If a customer is browsing online and receives a great...

Tags: Customer Experience- geofence- Location- Micro-Location- Woolworths

5 Ways Location Technology Can Improve Banking Service

The banking industry is one of the many industries affected by digital disruption. Banks are looking to meet customer...

Tags: Banking- Frictionless Checkout- Location- Micro-Location- Payments- POS- Tokenised payment

Top 6 Best Practices to Maximise take up of Location Services

At first glance, the results of our survey and research make sober reading. Especially for beacon manufacturers. The...

Tags: App- Beacon- BLE- Bluetooth- Location- Micro-Location

Why In-Store Mobile is Massive for Retailers and their Customers

In 2015, for the first time ever, smartphones overtook laptops as the UK’s most widely-used internet-enabled devices...

Tags: App- Beacon- Guest Blog- in-store- Location- mobile- Retail

Localz Survey Results: 80% of Smartphone Users Enable Location Services

Our most frequently asked question: "How many people have Location Services and Bluetooth activated on their...

Tags: App- customer service- Location- Micro-Location- smartphone users- survey results

Find the Perfect Match

What if there is a simple way to receive pairing recommendations on your device whilst walking between aisles in a...

Tags: Beacon- Location- Micro-Location- Retail- Use Cases

Easter Egg Hunt of the Future

Easter is just a few days away and all the shops are stocked with thousands of chocolate eggs. Children around the...

Tags: Digital- KPMG Treasure Hunt- Location- Micro-Location- Use Cases

Localz and Stratacache at RBTE 2016

Over the past two days, Localz exhibited at the Retail Business Technology Expo (RBTE) 2016 in Olympia, London. The...

Tags: Stratacache- Collection- Events- Location- Retail

Guest Blog from Bit10:The New Location-Based User Experience

 This guest blog post was written by Mick McLaughlin, Head of Digital Marketing at Bit10.

Tags: Bit10- Guest Blog- Location- mobile- Partners- user experience

Guest blog from HTK: Personalised Loyalty and Rewards

Studies have found that 70% of online customers buy just once and never return. And who can blame them? There’s plenty...

Tags: Guest Blog- Location- Loyalty- Partners- personalisation- rewards

Location Technology Changing the World of Mobile Gambling

Since the launch of the first online gambling offering in 1995, online gambling has grown into a well-established...

Tags: Entertainment- gambling- Location- Micro-Location- mobile gambling- sports betting

Home Automation by Localz and Janus at ISE 2016

Localz’ partner, Janus Technology, is exhibiting at Integrated Systems Europe (ISE) show in Amsterdam from 9th February...

Tags: Events- home automation- ISE 2016- Janus Technology- Location- Partners

The Five Most Common Questions From Retailers

Over the past 6 months, I’ve had the pleasure of meeting a range of people from operations, business  insight,...

Tags: Apple- Eddystone- Google- Location- Micro-Location- Retail

Millennials are the Challenge for Marketers

Since the emergence of the Internet in the late 1980s, the world as we know it has changed radically. People around the...

Tags: Location- Marketing- Micro-Location- Millennials- Push Notifications- Technology

Localz Partners with Red Eye

Localz is delighted to announce a new partnership with RedEye, the UK customer relationship marketing expert. The core...

Tags: Customer Experience- digital marketing- Location- Partners- RedEye

Localz Partners with HTK

Localz is excited to announce our new partnership with HTK, a UK leader in cloud software for Real-Time Customer Value...

Tags: HTK- HTK Horizon- Location- omni-channel campaigns- Partners

Are Retailers Ready for Black Friday?

Black Friday. One of the biggest shopping days of the year, where retailers sell products at the lowest prices...

Tags: customer service- Deals- Black Friday- Customer Experience- Location- Micro-Location- Retail

Balancing Privacy with Customer Service

Retailers need as much information as possible about their customers in order to provide the best customer experience....

Tags: Bluetooth- Customer Experience- GPS- Location- Micro-Location- privacy- Privacy & Security- retailer

Geo-fencing or Beacons?

The buzz around businesses using location technology to connect with their customers via their smartphones is quite...

Tags: Beacon- Geo-fencing- Location- Micro-Location- Retail

When delivering and shipping goes wrong

Do you remember a time when you had problems with your delivery service or package?

Tags: Customer Experience- Delivery- Location- Micro-Location- shipping

Digital Transformation Conference 2015

On the 22nd October at Hotel Russell in London, Tim Andrew, Commercial Director at Localz, presented at Digital...

Tags: Beacon- change- Conference- Digital- Events- fear of change- GPS- Location- middle management- QR codes- transformation- WiFi

Localz wins Connected Customer award during Retail Recharged

On Tuesday, 20th October 2015, Localz won the Connected Customer award during Retail Recharged. This win is a result of...

Tags: Award- Customer Connected- Location- Media- Retail

Mobile Location Start-Up Localz Wins John Lewis’s Jlab

Localz, a start-up specialising in micro-location technology, has won John Lewis’ technology incubator competition JLab.

Tags: JLAB- Location- Media

Delete by default: enter ephemeral marketing

Steve Chung, founder of Snapchat, was recently quoted saying delete is the new default action. Following his $3b...

Tags: Location- Marketing- Micro-Location