Christmas   Guest Blog   ICurve

Who will win Christmas Peak?

Guest blog by Nimmity Zappert, Operational Velocity Manager at Localz

Christmas Peak won’t be won by the retailer with the fanciest TV ad. It will be won by delivering to the Individual what they...

Guest Blog   offline   omni-channel   online   Partners   Research   user experience

Guest Blog from RedEye: 4 Key Steps to Guide your Customer Through an Omni-Channel Journey

App…email…in-store…wait, where is my customer going now?

App   Beacon   Guest Blog   in-store   Location   mobile   Retail

Guest blog from Future Platforms: Why In-Store Mobile is Massive for Retailers and their Customers

In 2015, for the first time ever, smartphones overtook laptops as the UK’s most widely-used internet-enabled devices with two thirds of households now containing at least one. The dominant...

Guest Blog   Mobile-First   Strategy   Thunderhead   user experience

Guest blog from Thunderhead:Did Your Mobile-First Strategy Get Stuck in a Mobile-Online Rut?

Imagine how difficult a journey would be if you could only use one means of transport. You can either walk, ride a bike, ride a horse, catch a plane, get the bus, the tube, drive, or get the train....

Bit10   Guest Blog   Location   mobile   Partners   user experience

Guest Blog from Bit10:The New Location-Based User Experience

 This guest blog post was written by Mick McLaughlin, Head of Digital Marketing at Bit10.

Guest Blog   Location   Loyalty   Partners   personalisation   rewards

Guest blog from HTK: Personalised Loyalty and Rewards

Studies have found that 70% of online customers buy just once and never return. And who can blame them? There’s plenty of choice, product reviews abound and better prices are often only a click away....

Beacon   Customer Experience   Dusk Mobile   Guest Blog   mobile technology   Partners   Staff Efficiency

Guest Blog from Dusk Mobile: Improving Staff Efficiency with Mobile Technology

Dusk Mobile works with large enterprises to solve efficiency challenges through introducing innovative mobile technologies. These range from apps to beacons, telematics to mobile device management...