Localz Blog: Guest Blog

Who will win Christmas Peak?

5 minutes read

Guest blog by Nimmity Zappert, Operational Velocity Manager at Localz

Christmas Peak won’t be won by the retailer with the fanciest TV ad. It will be won by delivering to the Individual what they want, when they want it and where they want it.

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4 Key Steps to Guide your Customer Through an Omni-Channel Journey

5 minutes read

App…email…in-store…wait, where is my customer going now?

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Why In-Store Mobile is Massive for Retailers and their Customers

5 minutes read

In 2015, for the first time ever, smartphones overtook laptops as the UK’s most widely-used internet-enabled devices with two thirds of households now containing at least one. The dominant platform of choice for users, and technologically capable of meeting the industry's biggest challenges, mobile is the perfect medium for retailers to boost sales and deliver better in-store customer experiences.

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Did Your Mobile-First Strategy Get Stuck in a Mobile-Online Rut?

6 minutes read

Imagine how difficult a journey would be if you could only use one means of transport. You can either walk, ride a bike, ride a horse, catch a plane, get the bus, the tube, drive, or get the train. You’re not going to get anywhere fast if you can’t mix them up.

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Guest Blog from Bit10:The New Location-Based User Experience

5 minutes read

 This guest blog post was written by Mick McLaughlin, Head of Digital Marketing at Bit10.

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Guest blog from HTK: Personalised Loyalty and Rewards

4 minutes read

Studies have found that 70% of online customers buy just once and never return. And who can blame them? There’s plenty of choice, product reviews abound and better prices are often only a click away. Customer loyalty is becoming more important than ever, and brands must work hard to win it.

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