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Whitepaper: Why Do Smartphone Users Allow Access To Location?

For the latest innovations in mobile customer experience to be effective, customers must allow access to location...

Tags: Beacon- Bluetooth- geofence- Location- Micro-Location- Whitepaper

Top 6 Best Practices to Maximise take up of Location Services

At first glance, the results of our survey and research make sober reading. Especially for beacon manufacturers. The...

Tags: App- Beacon- BLE- Bluetooth- Location- Micro-Location

Localz Research: The Use of Location Services, Based on One Million People

In a previous blog, we published the results from our online survey, where respondents explained under what...

Tags: Android- Beacon- BLE- Bluetooth- devices- iOS- Micro-Location

Balancing Privacy with Customer Service

Retailers need as much information as possible about their customers in order to provide the best customer experience....

Tags: Bluetooth- Customer Experience- GPS- Location- Micro-Location- privacy- Privacy & Security- retailer

Bluetooth Smart (Low Energy) for Android

 

Bluetooth Smart, aka Low Energy, has massive potential to transform the way we interact with digital things in the...

Tags: Android- Bluetooth