Relative & Absolute Location Services

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We divide proximity technologies into complimentary categories - those for absolute and those for relative location interactions.

  • Absolute location defines your geo position and is expressed in terms like latitude and longitude.
  • Relative location defines your position relative to real-world objects and is expressed in terms like distance from x.

We've provided a few charts to simplify the comparison of leading proximity technologies in terms of absolute and relative locations. Here's how we compare location services:

Location-Proximity-Services-Compared-1024x576

So how does this relate to real-life interactions?

Proximity-Technologies-Chart-1024x388