For years, mobile has been heralded as the most important area of focus for marketers. In 2016, this is only going to increase as smartphone adoption continues to accelerate. According to Deloitte, 76% of adults in the UK now own a smartphone. This is naturally transforming the way we interact with content, so capitalising on the growing trend is essential for any consumer-facing brand.
If you want to find out which are the seven key strategies marketers can implement to ensure a better relationship with the customer, download this whitepaper from Teradata website: http://marketing.teradata.com/US/Cloud-Stories/Digital-Marketing/7-Digital-Mobile-Trends-for-2016/
Posted by Radostina Tsoneva