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How much is your last mile strategy worth? For heavy equipment rental and leasing companies, every day matters when it comes to getting the best utilization out of your assets.
Missed collections not only affect your working capital, it is often difficult to prove to a customer that your team was there to collect but unable to access a site.
Here are three ways our equipment hire clients are keeping their B2B and B2C customers happy on the day of service while increasing revenue opportunities.
Two-way communications
Often the person that hires out equipment isn’t the contact that will be on-site. Keep customers aware on the day of service with Uber-style tracking and two-way communications to increase first time success rates for equipment deliveries and collections.
The ability to communicate directly with drivers helps ensure trouble free deliveries and collections. Have them ready and waiting at the gate to not waste any time on the day of delivery or collection.
“Our drivers are ecstatic. For the first time in our drivers’ working lives, the customers are waiting at the site gate.” -Dave Raywood, Director of Marketing and Procurement, HSS Hire.
Geo-coded photos
Arm your mobile workforce with the ability to easily document equipment condition and proof of delivery with geo-coded and time-stamped photos.
Your driver going to collect a piece of equipment most likely isn’t the one that made the delivery. Using Localz’ complex proof of delivery module, the delivery driver can snap a geo-coded and time-stamped photo that automatically syncs across your FSM software.
Using that data, your collection driver has a clearer idea of where the kit is in a construction site making collection easier and more successful.
Enforce missed collection fees
Exposing your mobile team’s location and allowing for clear communication workflows on the day of service has major benefits. With hard proof that your driver was there on the collection day through geo-coded and time-stamped photos of a closed site gate, you can finally enforce those overage fees outlined in your contract.
When your customers know that they have to uphold their end of the agreement, they are more apt to ensure collection goes smoothly. Using before and after equipment condition reporting also helps support any customer discrepancies, reinforcing your brand promise.
Inside HSS Hire's digital transformation
HSS was looking for experts in real-time communication challenges who had products that could rapidly integrate with its plans to digitise customer service. This large scale transformation has moved forward through a series of well planned and managed phased rollouts to enable business as usual.
